Sharing the Joy of Software/Delphi in the .NET world

Wednesday, July 21, 2004

Some Buzz about 2 Great Business Books

I am a member of a new marketing plan called BuzzAgent. The method of marketing BuzzAgent does is Word-Of-Mouth. I do not make money from spreading the buzz about the products that BuzzAgent has campaigns for. I only bring it up here since these 2 books are perfect for people that are business focus and have a desire to change the world. The books that I am reading now for this campaign are "The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits" and "The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business". I am about half way through the Power of Impossible Thinking and find it a very enlightening book. The first book looks like something that can bring focus the poor of the world and how to improve their lives while generating revenue (seems like a bad thing until you think about it). So if you are a business book reader and want to see what one of the best Business Schools in the world has in store for their new publishing company, take a look! Here are the links to get pdf's for the books: "The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits" and "The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business".

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